International Competition NESCAFÉ AZERA 2018: Taste of the City

Deadline: 15. may 2018, 17:00
Prize: 15 800 EUR in total, to be split among up to 18 winners
Categories: Ilustrace Grafický design
Occasions: Soutěže

Nestlé, in cooperation with CZECHDESIGN (Czech Design Centre), announces an international competition for graphic designers and illustrators. Design a unique tin pattern for NESCAFÉ AZERA and win up to 3 000 EUR! At least 6 designs will be implemented in the Design Edition.

About the competition


The theme of the competition is TASTE OF THE CITY.

Every city has its own story, its specific atmosphere, its own flavour. The same as your favourite coffee. Connect the city and coffee and express your own experience with it, may it be visual storytelling or abstract art. There are no restrictions to your fantasy!

The jury will evaluate especially the unique and unmistakable artistic or graphic author‘s expression, corresponding with the NESCAFÉ AZERA brand and the continuity of the competition theme.


Any graphic designer, illustrator, painter, student of a university or a college with specialization of design or applied arts who is over 18 old, with permanent residence in the Czech Republic, Slovakia, Denmark, Norway, Sweden and Finland, or a design studio operating in these Countries, can participate with a maximum of 2 competition designs.


The deadline for submitting competition designs is set until 17:00 on 15th of May 2018 using an electronic form below.

The date of submitting the design is considered the date of the successful uploading to the electronic form. The competitors will be informed about the successful delivery of the electronic document by email.

The maximum file size is 30MB.


The competition will be judged by professionals and representatives of Nestlé and CZECHDESIGN.

  • Nestlé representative
  • Nestlé representative
  • CZECHDESIGN representative – Jana Vinšová, the director of Czechdesign
  • Professional member of the jury – Pavel Fuksa, graphic designer and art director
  • Professional member of the jury – Ieva Ozola, illustrator

There will be 18 (eighteen) finalists, which means 3 (three) for each country. In addition one of the 18 (eighteen) designers will become the total winner of the whole competition. All 18 (eighteen) finalists will be selected by the jury. The final order of the 3 (three) finalists in each country (1st, 2nd and 3rd place) will be done by local jury including the public voting in each Country.

The local jury will consist of 1 Nestlé representative, 1 representative of a retailer chain, and 1 public voting which will take place via local Nescafé Facebook pages. In case of not having a retailer representative in all markets, Nestlé will take responsibility for such vote. 

The results of the competition will be announced to the public on the website


  • Total winner – Grand designer – 2 000 EUR
  • Finalists in each Country

    1st place
    – 1 000 EUR
    2nd place – 800 EUR
    3rd place – 500 EUR
  • Royalty for implemented design – 1 000 EUR

Extra work hours, when finalizing the Implemented design and putting it into production in cooperation with Nestlé, will be paid to the author at a rate of 100 EUR per hour. The maximum number of extra hours will not exceed 10 hours.



Media partners of the competitionMedia partners of the competition

Submit work to the competition

Attach files

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Ke stažení

competition-rules-english.pdf 745 kB Stáhnout
appendix-priloha-1.psd 15 MB Stáhnout
appendix-priloha-1-pdf.pdf 5 MB Stáhnout
pravidla-cesky.pdf 746 kB Stáhnout
pravidla-slovensky.pdf 746 kB Stáhnout
azera-licence-agreement.pdf 36 kB Stáhnout
azera-licencni-smlouva-cz.pdf 37 kB Stáhnout
azera-licencna-zmluva-sk.pdf 38 kB Stáhnout

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